
Brand Poster
On-frame caption: “Coverage in your pocket”
No device appears. The frame is a flat, saturated cyan field, approximately #00E5FF, functioning as a pure brand billboard. Occupying the upper half is a massive stacked headline in an ultra-bold black grotesque: COVERAGE / IN YOUR / POCKET. The tracking is tight and the lines are centered, extending to within roughly a thumbnail’s width of the frame edges. Below the type sits the set’s primary mascot: an anthropomorphic iPhone with a yellow-green screen for a face, blue eyes, gloved hands, and oversized sneakers. The character is drawn in a retro underground-comic style defined by thick black outlines and halftone dot shading in cyan and yellow. The phone figure grips a smaller, cheering certificate character. At the bottom, centered in a smaller black serif, the line reads: Your certificate of insurance in one tap. It is a tone-setting statement that values attitude over literal app architecture.







